My strategy for sampling the wave of new communications and collaboration tools, thought leaders and brands is to hit the Office 2.0 Conference in San Francisco next week. I could have kicked myself down Lombard Street for missing last year’s event: the selection of demos, panels and personalities was second to none. This year’s event looks to be even better.
A killer group of analysts, media and other influencers plan to converge on this event. You can get a glimpse of Amy Wohl’s checklist at her SaaS blog, “Bombarded by Innovation”. Jonathan Eunice offers another candid analyst viewpoint at the Illuminata blog, “Out and About: Reinventing Office in September”. You can find the complete list of analysts here.
My mission — aside from filling the gaps in my own toolbox — is to understand how new enterprise office technologies can transform the way we market, deliver and consume industry research. Likewise, I’ll be looking at how these technologies can redefine an analyst relations backoffice. I suspect at least a small subset can have a positive impact on the frontoffice, too.
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September 3rd, 2007 at 9:19 am
When do you think we will reach online nirvana in that every productivity application will be on a SaaS model. I see some signs of that happening closely: google, yahoo, microsoft , zoho, edeskonline
September 3rd, 2007 at 12:14 pm
Interesting idea — the end of desktop/server-centric productivity software.
IMHO, Sinclair Schuller said something that speaks particularly well to the productivity applications segment:
It seems likely that a shift to SaaS (of some flavor) will follow once popular productivity applications are designed from the ground up as internet “natives”. This would be about the time that productivity tools are designed from the ground up for a mix of PC and non-PC clients, including mobile phones.
Hat tip to Amy Wohl for highlighting SaaSblogs.
December 28th, 2007 at 1:59 pm
[…] and blog coverage has already begun - and with some of the best bloggers, reporters and analysts attending, […]
January 14th, 2008 at 9:38 pm
[…] and blog coverage has already begun - and with some of the best bloggers, reporters and analysts attending, […]