Outsell, Inc. Acquires The Gilbane Group

Outsell, Inc. today announced the acquisition of The Gilbane Group, a highly regarded analyst consulting firm focused on content technologies and based in Cambridge, Mass. The Gilbane Group will operate as a division of Outsell.

In an email, founders Anthea Stratigos, Greg Chagraris, and Frank Gilbane explained the rationale behind the M&A: "An important element of our strategic plan has been to include deeper coverage of content software technology to better serve our core markets of publishers & information providers and enterprise IM clients. In addition, investors we serve are looking at emerging firms in content technology, and content technology firms themselves have wanted our coverage to extend beyond their markets. The Gilbane Group has built a tremendous reputation in the content software technology arena, and the union of our two companies gives both firms strength to deliver complete solutions. Our ability to fully serve you is unprecedented in the marketplace. We are pleased to collaborate and are excited about the opportunities ahead."

Frank Gilbane, founder, President, and CEO of The Gilbane Group, will continue on as President of The Gilbane Group, a division of Outsell, Inc., and members of his team will be an integral part of the company.