The industry analyst business is no stranger to M&As. Generally, most of the dust settles within a few weeks or months. However, there are rare occasions when the business integration takes so long that everyone forgets they’re waiting for closure. We’ve got one of those rare cases today: the official integration of Analysys, Mason and Catalyst into Analysys Mason.
The official integration was unveiled today. Datatec announced plans for it back in August 2004. Almost four years in the making.
The new Analysys Mason footprint uses what’s becoming the universal analyst business org chart: analysts on one side of the aisle, consultants on the other. On paper, this model benefits research and consulting clients alike.
For prospective clients and the rest of us, the new brand means less confusion at last between Analysys and Analysys International.
Much about Analysys does not change. I continue advising prospective research buyers to look into Datatec, the majority owner of Analysys Mason, as part of the analyst selection process. I’ve never heard a single criticism stemming from the Datatec ownership since the acquisition. However, what’s the point of demanding transparency if you don’t take advantage of it? Make sure you’re informed and comfortable. Datatec puts its subsidiary holdings into perspective in a handy menu.
Best of wishes to all at Analysys Mason.
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